Ever have that moment where you are captivated by a popular book or magazine but you just can’t pinpoint why it’s awesome? Yeah, me too. One of the best ways to become a good writer is of course, as any English teacher will tell you, to read. I agree, but I think there is a little more to it than that. Simply reading stacks and stacks of books is not only time consuming, but exhausting. Time is better spent looking deep into works that you absolutely love. Ask yourself questions and answer them. Find out what it is that makes that book or even sentence so interesting and enthralling!

I found myself asking such questions earlier today when I began browsing through the many pages of a Cosmo magazine. I came upon an article that I found to be very entertaining. The subject of the article was not especially eye-catching and was old news to me, which got me thinking about what exactly made the article so interesting. Later, I realized it was all thanks to a very simple trick: the writer knew her audience. She wrote as if she was speaking to a best friend, using all kinds of age-appropriate lingo and relaxed language. Just by tweaking the way she wrote, she brought a flat subject to life.

I often find that I get inspirations and ideas about how to improve my work from the most unexpected places (such as a racy magazine like Cosmo). Even writing I don’t like has a lot to offer; I can recognize what doesnt work (which is at times even more important). Dissecting a broad spectrum of writing samples can do more for a writer than he or she ever imagines. Sometimes, waiting for inspiration works, but most of the time you have to work for it, or at least make yourself perceptive to it. Jean Cocteau said “The poet doesn’t invent.  He listens.” Understanding how writing works is the same way.

What will you discover in an ordinary thing today?

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Comments on: "Wisdom from Unexpected Places" (1)

  1. Brandi, you are brilliant! Presentation is everything and you have discovered one of the vital truths about effective written communication. I have to say that I am SO PROUD of you!! You are so very talented. Isn’t is amazing, that when we are being perceptive, we can benefit from the most unlikely places. You go girl 🙂

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